Life Magazine, August 30, 1937
Sheaffer's World's lowest cost pen
Cover, Life goes on a frog
The Sheaffer Balance, launched in 1929, revolutionized fountain pen design with its sleek, torpedo-shaped body, breaking from the chunky, blunt-ended pens of the era and ushering in Art Deco style. This iconic, lever-filling pen was incredibly popular, influencing many competitors, and remained in production until 1942, eventually replaced by Sheaffer's own Triumph models.